In “The Problem with Diversity in Computing”, by Ian Bogost, a writer at The Atlantic, there were a variety of rhetorical moves used to emphasize the writer’s main purpose for the article. This was that the culture in the tech industry will most likely not change in the mere future, even with the increasing number of opportunities for women and underrepresented groups. The first time I read through the article, I did not notice the rhetorical moves in the writing. After going through a second time and paying close attention to the wording, I found that Bogost had crafted his arguments and reasoning extremely well, as all of the rhetorical devices he included supported his argument.
To begin the article, Bogost uses an anecdote about Amy Webb, a professor at NYU going through airport security. Due to the fact that she had a boot on her foot, she had to go through a different machine than the metal detector, a backscatter. While getting patted down, she noticed that most women had the same problem areas as her in the machine. According to Webb, this was due to the fact that “someone like me wasn’t in the room when the system was designed”. After Bogost gives this story to the reader, he speaks about how it is due to the ignorance of the computer most likely due to the fact that only men were in the room when designing the backscatter recognition programming. As a reader, I found this example to be very helpful in realizing that many people in the tech industry are unaware of how useful another person’s perspective is, such as a woman because they have never had to experience pat downs at the airport just because of what they may be wearing or their hair.
The second rhetorical device Bogost uses in the article is an idiom. The purpose of the idiom is to engage the reader and help emphasize the fact that their impact may be small, but the reader may not understand how small the impact that the Constellations Center for Equity in Computing may really be. The center gives the opportunity for women and underrepresented groups, particularly in neighborhoods where there was minimal access before to have access to computer science classes. It is a fantastic start towards giving people in the community a chance to learn something new, but as Bogost puts it, “their impact might be a drop in the bucket, given the size and composition of the tech industry.” After stating that the impact of the center may be a drop in the bucket, the author goes on to give the example at Google, and how it will only increase the percentage of underrepresented minorities in the industry up by a miniscule amount.
Another rhetorical move he uses in his article is a metaphor. Bogost first presents a question, which is whether we want integration or diversity. This is an interesting question, because on surface level in my opinion, it would just mean inclusion within the workforce for everyone. Isbell, an incoming dean of computing at Georgia Tech, presents the idea that “Diversity is just membership, Integration is Influence… power, and partnership”. Along with this, Bogost splits up this quote into two sections, even though it seems as though he said the two together. I believe that what Bogost was trying to do was emphasize the point that Isbel was making about the difference between the two. As I put above (the quote), it does not feel as powerful as the way that Bogost stated in his article, “Diversity is just membership, Isbell said. Integration is influence, power, and partnership.”. By allowing the two to be separate, it also allows the reader to help process the two words separately. I thought this really helped the idea stick. Along with this, the metaphor he uses comparing diversity to only membership, but integration to partnership helped me comprehend the difference between the two.
Bogost goes on to use an analogy to demonstrate to the reader just how different computing professionals are to everyone else. He presents the idea that underrepresentation in the tech industry is not a fundamental problem. They are separated because of their way of approaching problems is most likely different than an average person’s solution to a problem as “computing professionals constitute a tribe, separated from the general public not primarily by virtue of their race, gender, or nationality, but by the exclusive culture of computing education and industry.” The tech industry is a relatively new industry compared to many others, such as business, education, and even science. Both of my brothers are majoring in computer science, and I have seen some of the course work. It is so different from the ways that a person approaches problems in business, as well as the education in general. By giving the analogy of computer professionals being a tribe, I think this really illustrates the point about how their education is different from others and helps emphasize the exclusivity of working in the tech industry in general.
The final rhetorical device that Bogost uses in his article is another analogy. In using the analogy, it also strengthens the metaphor he included earlier in the article, about how diversity is just membership, while integration is partnership. In today’s culture, diversity is just a checkpoint on a company’s box, they do not really see the value of having different perspectives be involved and have power in the workplace. Also, as the article earlier noted, the older people in the industry must be willing to integrate. Currently, many companies are not willing, as “their goal is to get more people in the game, not necessarily change the rules of that game.”. This quote helps illustrate that many people within the tech industry are not changing for the right reasons. The author compares it to a game, instead of real life. The right reasons would be because it is the morally correct thing to do, not only because it has a positive economic impact on the company. By comparing the diversity efforts to a game, Bogost helps demonstrate that the tech industry is not really ready for integration, rather they are only ready for the membership of others.
These rhetorical devices really stood out to me as they helped me understand the point that Bogost was trying to convey. I found these to be the most useful in understanding his ideas and the point that he was making surrounding diversity in the tech industry.