In this article, Janice Gassam reports in Forbes magazine on Ben & Jerry\u2019s and how they created a new flavor last September to highlight racism and criminal justice reform called Justice ReMix\u2019d. Gassam efficiently displays action Ben & Jerry\u2019s takes to demonstrate commitment to diversity and inclusion and provides examples your company can learn from. A quick peruse of Ben & Jerry\u2019s website will reveal several different social issues they\u2019ve been vocal about over the years, and a large part of their three-part mission is aiming to create linked prosperity for everyone that\u2019s connected to their business: suppliers, employees, farmers, franchisees, customers, and neighbors alike. For Justice ReMix\u2019d they partnered with Advancement Project National Office, which uses innovative tools and strategies to strengthen social movements and achieve high impact policy change. Gassam illuminates how Ben & Jerry\u2019s encourages companies to consider being outspoken about their corporate stances on social justice issues; to be mindful of alliances and partnerships, acknowledging relationships based on profitability alone may not be the wisest, and looks into Ben & Jerry\u2019s proven and long history of partnerships with social advocacy groups, all while making ice cream just for the sake of ice cream!<\/p>\n
https:\/\/www.forbes.com\/sites\/janicegassam\/2019\/09\/04\/ben-jerrys-creates-new-flavor-to-highlight-racism-and-criminal-justice-reform\/#798be21e44b4<\/p>\n","protected":false},"excerpt":{"rendered":"
In this article, Janice Gassam reports in Forbes magazine on Ben & Jerry\u2019s and how they created a new flavor last September to highlight racism and criminal justice reform called Justice ReMix\u2019d. Gassam efficiently displays action Ben & Jerry\u2019s takes to demonstrate commitment to diversity and inclusion and provides examples your company can learn from. … <\/p>\n