The author of this text is Will Allen, which is the CEO of Growing Power, a non-profit that aims to provide equal access to healthy food. His audience is anyone that is passionate or cares about healthy eating on a public health scale. His purpose is to inform and to persuade his audience about his views, and he is writing because the question “Do we need more advice about eating well?” was asked.
The basic argument is that there is always a need to educate america on healthy eating, but we should instead focus on educating the people on how to grow their own healthy foods. Instead of leaving it there, he then gave clear advice on how the argument could be supported by the community through many examples.